What is a Podcast and What Is Its purpose?

Simply put, a podcast is another method to entertain, humor and educate your
audience.

Most podcasts come in the form of a series, just like a television show, and
then are broken down into episodes.

Most people use this platform because it is inexpensive to get started and you
do not need many tools or equipment right off the bat. Alternatively, someone
could use a podcast for marketing potential and see it as a direct way to sell
to customers.

Podcasts are a great marketing tool for many reasons. They create a repetitive
touchpoint for your customers. Whether you are selling a specific product or
using the podcast as a platform to sell multiple items, it can work wonders for
your sales.

The benefits do not stop there either. With there being so many different
podcasts available, you can use this to really target your ideal audience. This
trend does not seem to be slowing down anytime soon.

There are upwards of 700,000 active podcasts available for your pleasure right
now! They cover an extensive range of topics.

some of the top topics in no specific order are as follows:

  • Arts
  • Technology
  • Comedy
  • TV and Film
  • Religion
  • Society and Culture
  • Kids and Family
  • True Crime
  • History
  • Fiction
  • Science
  • Health and Fitness
  • Science

As you can see, there are many options you can choose from. And from these
umbrella topics, you can start to stem down into more niche topics. For example,
if you are interested in True Crime podcasts, but have a specific interest in
bank robbers, you can find a lot of different series that will cover this
specific topic.

You do not have to be part of a specific group or meet any criteria to start
your podcast. With new podcasts coming out every single day, we are sure you
will find at least one that resonates with you.

Podcasts are not just for the elite and they are not just for the working class.
They really are for everyone.

Now that you have learned about the purpose of a podcast and it’s benefits,
wouldn’t you like to try your hand at starting your own podcast?

Starting a podcast can be a fun experience and the best part is, here at Clear
Vision Network, we are here to help you every step of the way. We offer
consultations, transcription services, uploading and hosting along with
top-of-the-line audio editing and sound design.

Call Clear Vision Network for more information.

(201) 285-4008

www.clearvisionnetwork.com